AI PRODUCT & CONTENT OPERATIONS PORTFOLIO

AIGC Content Operations · Prompt Optimization · Quality Evaluation

AI Product & ContentOperations PortfolioUser-centered · Prompt-informed · Quality-driven

I focus on AIGC content and product operations, translating user needs, content strategy, prompt iteration, quality evaluation, and performance review into clear, measurable, and reusable workflows.

AIGC Content QualityPrompt OptimizationUser Needs AnalysisContent Strategy Review

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Deng Huiling

Role Focus

AIGC Content OperationsPrompt OptimizationContent Quality EvaluationUser Needs Analysis

KEY RESULTS

Key Results

These results come from real accounts, media projects, and AI academic-tool content work, showing how I connect user needs, topic planning, platform execution, and performance review.

0 → 2,580

Follower Growth for an AI Academic-Tools Account

Xiaohongshu | Built from zero

Planned, published, and reviewed content around paper writing, literature search, citation checks, and research-efficiency tools.

150+

Doctor explainers / surgery clips

Family Doctor Online | doctor MCN and health-content practice

Edited videos, added subtitles, made covers, adapted for platforms, and helped distribute content across channels. Additional uploads: 200+ posts/videos.

200k+

Peak Views for a Single Short Video

Wuhua County Media Center | daily news short-video practice

Worked on topic judgment, script expression, and video execution, building a sense for platform rhythm.

CASE STUDIES

Case Studies

These three case studies show how I connect AI product understanding, AIGC content operations, prompt optimization, and workflow iteration in real user-facing contexts.

AI Tool OperationsContent Product OperationsPublishing Workflow

Citely / Literfy | AI Tool Content Operations Project

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This case turns citation verification, source tracing, and literature-review features into English blog topics researchers can understand, then runs the workflow from writing and visuals to publishing and review.

Key Actions

Map product functions to paper-writing, literature-search, and citation-check tasks
Build a topic pipeline, content tags, and a Medium publishing workflow
Review titles, tags, and topic feedback from dashboard data

Outputs & Proof

An English publishing path for AI academic tools
A reusable workflow from product features to user-facing content
Published blog posts, dashboard screenshots, and review notes can be verified

Real Preview

Medium Blog and Dashboard

Citely / Literfy | AI Tool Content Operations Project

AIGC Content OperationsShort-form VideoWorkflow Standardization

AI Short-form Video Production Project

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This case turns short-form video production from one-off, intuition-led work into a reusable workflow: analyze high-performing content, then convert a brief into scripts, shot lists, asset lists, and visual previews.

Key Actions

Analyze hooks, pacing, narrative structure, and transition logic from high-performing content
Turn a content brief into executable scripts and shot structures
Use AI tools to support visual generation, asset adaptation, and quality checks

Outputs & Proof

A high-performing content analysis template and script-generation workflow
A path from script to shots, assets, and preview
Storyboard captures, generated assets, and final clips can verify the process

Real Preview

Script, Shots, and Cut

AIGC Content OperationsUser Needs AnalysisPerformance Review

Xiaohongshu AI Academic Tools Account | Content Operations from 0 to 2,580

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This case builds an AI academic-tools Xiaohongshu account from zero around student and research-user needs in paper writing, literature search, citation checking, and research efficiency.

Key Actions

Define account positioning, topic pipeline, and content directions
Plan posts around paper writing, literature search, and citation checking
Turn comment feedback into reusable content ideas and review notes

Outputs & Proof

Account growth from 0 to about 2,580 followers
A stable AI academic-tools direction
Account screenshots, selected notes, and feedback records can be verified

Real Preview

Profile and Selected Notes

SELECTED WORKS

Uses an interview-led structure and on-site spatial storytelling to present the history, atmosphere, and viewing experience of Sun Yat-sen Memorial Hall.

InterviewSpatial StorytellingCultural Venue

EXPERIENCE

Experience

A timeline of media, content, and platform operations experience that supports my current focus on AI product and AIGC content operations.

2025.02–2025.06

Guangzhou Family Doctor Online Information Co., Ltd.

Authoritative Content & Doctor MCN Operations Center

Doctor Video EditingHealth NotesMedical Science Content

Supported doctor-IP content operations and health-science content production, focusing on doctor-video shooting and editing, health-note content, and content support for official accounts and service accounts. Worked around doctor education, disease knowledge, and health-service scenarios, building stronger accuracy awareness for medical content, platform expression, and multi-format execution.

Output

Doctor video edits, health-science graphics/posts, and official-account / service-account content support; some pieces reached 3k+ reads.

2023.09–2023.12

Guangdong Radio & Television News Radio

News TopicsShort-Video EditingEvent Support

Supported Weibo topic research for the Guangdong News Radio account, and assisted with filming for short-video series such as Xiaolong Xinshuo as well as daily news short-video editing.

Output

Completed 14 rounds of Weibo topic research covering 66 candidates; edited 15 Douyin and WeChat Channels short videos, with peak views of 140k on a single video.

2022.07–2022.08

Wuhua County Integrated Media Center

Short-Video ShootingPost-Production EditingLocal Promotion

Worked on short-form video production across real estate, fiscal-policy communication, branded ad mini-dramas, children’s programming, and daily news, covering script writing, on-site filming support, post-production editing, and platform-copy publishing.

Output

Independently produced 23 daily-news Douyin and WeChat Channels short videos, with peak views of 200k on a single video.

2022.04–2022.10

Guangzhou Panyu University Town Science, Education, Culture & Tourism Service Center

Cultural PromotionWeChat ArticlesEditorial Production

Supported cultural-promotion content production and WeChat-article editing, handling material organization, editorial production, and publishing support.

Output

Edited 10 WeChat public-account posts, with cumulative reads of 16k+.

ABOUT

About

I graduated from Guangzhou University with a background in broadcasting and television. My earlier practice grew out of new-media operations and short-form video work: during internships at a provincial TV station and a county-level integrated media platform, I worked on topic planning, video scripts, editorial production, and account execution, which gradually shaped my sense of audience attention, content rhythm, and distribution paths.

Today, I carry that experience into AI academic tools, AI product content, and AIGC workflow practice. Rather than only explaining what a tool can do, I focus on who it serves, what user friction it reduces, and how topics, tutorials, scripts, visuals, and automation can make a complex product easier to understand, try, and keep using.

My current practice centers on three kinds of work: analyzing user needs around AI academic tools; translating product functions into platform-specific plans for Xiaohongshu, blogs, and short-form video; and using AI plus automation to improve content production, publishing, quality review, and performance review. This portfolio is not a gallery of isolated outputs, but a record of how I connect product operations, content strategy, prompt optimization, and workflow documentation.